AB

Amanda Bradford

Founder & CEO at The League

Austin, Texas

Invests in

Stages:

  • Min Investment:

    $100,000.00
  • Max Investment:

    $150,000.00
  • Target Investment:

    $125,000.00

Education

Work Experience

  • Founder & CEO (Acquired by Match Group)

    2014

    Acquired by Match Group (MTCH). A community designed to help the overly ambitious meet. Download at theleague.com

  • Investment Partner

    2019

    XFactor Ventures is a group of female founders who are currently operating successful businesses that are looking to give back and invest in the next generation of startups in their spare time. XFactor is looking for tenacious female founders and mixed-gender founding teams attacking billion-dollar market opportunities. We invest $150k into pre-seed or seed stage rounds and provide advice, mentorship, and connections to help our companies succeed. The XFactor investing partners are current successful operators, collectively raising over $500M in capital, hiring thousands of employees, but who are still in the trenches every day. If you're a female founder working on a big idea, let's connect!

2016 - 2020

  • Sequoia Scout Investor

    2016 - 2020

    I was part of Sequoia's Scout program where I was asked to source and vet promising early stage startups and invest $50K - $100K checks at the seed stage.

2012 - 2014

  • Seed Investor

    2012 - 2014

    During my MBA I was recruited by First Round Capital to be in the founding class of the Dorm Room Fund - the first ever student run venture fund incubated by First Round Capital. We invested $40K checks into over 25 seed stage companies started by undergrads and grads at Stanford & Berkeley.

2013 - 2014

  • Product Manager

    2013 - 2014

    Winter MBA internship working with the ios, android, and Evernote for Business product teams

Cotap, Inc.

2013 - 2013

  • Product Marketing

    2013 - 2013

    Summer MBA internship working with founding team to launch beta ios product. Cotap brings text messaging to the enterprise.

2013 - 2013

  • Investor

    2013 - 2013

    (Internship during Business School). Focus on mobile, consumer internet, and enterprise software companies.

2010 - 2012

  • New Business Development - Strategic Partner Integrations

    2012 - 2012

    The New Business Development group works with Google Product and Engineering teams on incubation-exploratory efforts, technology and meta-data licensing, strategic partnerships, urgent special projects, and alternative distribution for existing and new business initiatives. New Business Development Managers are self-starters with deal and partnership experience who will work closely with the Google product team on new product initiatives and key strategic relationships. You are a top performer who has a deep interest in the internet technology industry and Google products. You are also entrepreneurial, creative, open-minded, and adaptive. When interacting with internal and external clients, you will need to possess good judgment, be persistent and action oriented, and be highly collaborative. Responsibilities Co-lead exploratory discussions with potential partners. Evaluate opportunities and present recommendations to the management team. Open doors, negotiate and close business deals. Communicate and collaborate with a broad range of constituents (product, engineering, marketing, sales, legal and top external executives).

  • Pre-Sales Engineer

    2010 - 2011

    As a Pre-Sales Solutions Consultant, you will partner with Google's Platform Sales and Account Management teams to develop value propositions for publisher platform products and conduct pre-sales presentations to sign Google’s most strategic, high-profile prospects and existing publisher clients. You will be responsible for all technical aspects of proposed solutions working in close partnership with the Product Management, Engineering, and Post-Sales Services. Responsibilities: Collaborate with Platform Sales and Account Management to identify and create winning sales strategies and new product opportunities. Communicate DoubleClick value proposition to varying technical and non-technical clients, including executive ''C'' level management, VP, and Director levels, and end-users. Propose and/or design technical solutions to meet prospect's business, technical, and/or financial goals. Partner with Sales to develop requirements documents, presentations, proposals, and ROI models, and coordinate with a team of support specialists, consultants, or project managers to execute sales objectives or to ensure that all pre-sales customer requirements are documented and transitioned. Maintain expert knowledge of DoubleClick products to develop and present unique solutions, and maintain knowledge of emerging trends in technology and online advertising. Work closely with Product Managers and Engineering by providing feedback from information gathered during pre-sales projects.

2007 - 2010

  • Account Executive

    2008 - 2010

    Scoped and sold professional services engagements to small, medium, and enterprise accounts.  Analyzed historical territory reports and recognized green field opportunity in Financial Services & Small Business verticals. With targeted marketing and selling, grew revenue in the Financial Services vertical by 476% and the Small Business segment by 434%  Identified need for a technical consulting package based on customer feedback, worked cross-functionally with legal, operations, and services to create package, marketing materials and launch strategy. Successfully launched package in US, selling 3 the first month.

  • Sales Engineer

    2007 - 2008

    The Sales Engineer sells CRM Applications by working with Account Executives on new and existing accounts in their given segment. SEs will be expected to develop custom code for demos in Apex, Java, and Javascript, sell product to customers, complete RFP/RFI responses and research various technical issues where needed.

2006 - 2006

  • Product Manager - Internal CRM

    2006 - 2006

    Summer college internship. Supported Investment Bankers by gathering requirements and designing and documenting enhancements and changes to their in-house CRM system. Managed implementation with off-shore development team.