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2023
2023
Bootstrapping Prompt Bible — a better way to design, manage, and use prompts for chatbots like ChatGPT, Claude, and Gemini
2022 - 2022
2022 - 2022
Invested small checks (US$1–10k) as an angel investor alongside Hustle Fund. Past investments span B2B SaaS, Dev Tools, and FinTech, from Seed to Series D.
2019 - 2021
2019 - 2021
Led product efforts supporting Revolut’s eventual path to profitability in 2021, by making cryptocurrency accessible to more customers globally. I managed the team that owns the end-to-end experience for customers buying and selling cryptocurrencies with Revolut. Some of the things I’ve worked on: • Expanding our crypto trading functionality to be the best cash to crypto on-ramp. Doing customer research to inform product design and value proposition • Redesigned our crypto trading experience to be an integrated alternative to crypto exchanges. With Revolut, cryptocurrency trading is now integrated seamlessly with other parts of your financial life such as your daily spend, savings, and other investments • Launched Revolut’s Crypto trading to our customers in the USA and Australia
2019 - 2019
2019 - 2019
GoBear was a marketplace website that connected retail customers with financial products, such as insurance policies. I helped kickstart a nascent product team responsible for developing a new mobile product. In the wider company, I was involved in coaching other product teams.
2017 - 2019
2017 - 2019
TenX was a debit card that let you spend your cryptocurrency balance from a linked wallet. I was the first product management hire at TenX, leading development efforts on their mobile wallet app. In 2018, I led key initiatives to support a relaunch of the TenX Card in Singapore, Australia, and New Zealand. Working with a cross-functional team of designers and engineers, I redesigned key user flows to solve critical funnel drop-offs, and unified our mobile codebase in React Native. As a result, the app’s usage stabilized with a flattening retention curve, whereas previously many users would stop using the app after their first session because it was buggy and unfriendly to use. We released multiple iterations throughout the course of a year, and managed to make key improvements across several flows: onboarding, authentication, account verification, as well as card ordering and fulfillment. In that process, we also sunset many small features in order to focus on the core user value. I also worked with Product Design to run a month-long diary study on consumer behaviors around personal finance, and helped facilitate user interviews and usability tests.
2019 - 2019
2019 - 2019
In April 2019, I spoke at a Product School meetup in Singapore to an audience of aspiring and current Product Managers, on the topic of managing an app rewrite initiative.
2016 - 2017
2016 - 2017
I led UX work in the Asia Pacific region, partnering with clients in the region on several customer discovery, usability optimization, and digital transformation initiatives. I worked mostly on usability optimization projects for PayPal’s Asia Pacific websites, serving as an external researcher to evaluate and improve top-of-the-funnel flows. To improve the usability of PayPal’s websites, I helped run summative remote usability studies in Australia, Hong Kong and Southeast Asia, employing a mix of qualitative and quantitative methods. I also led efforts to prototype and launch a mobile-first redesign for PayPal India’s website, as well as redesigned information architecture for PayPal Australia. I also worked on several customer discovery initiatives for startups, one of which involved a retail investing platform in Japan. I led the planning and execution of a week-long research sprint in Tokyo to learn about how retail investors make investment decisions. Finally, I worked with the digital transformation team at National Gallery of Singapore to redesign their poorly-performing Gallery Explorer app, employing methods such as ethnographic field research and customer interviews to improve the overall experience for museum visitors.
2016 - 2016
2016 - 2016
Qanvast is a web and mobile marketplace, connecting homeowners to interior designers and contractors. I joined Qanvast in early 2016 to help redesign their existing mobile app offering, as well as to help research and prototype a new online-to-offline web-based service (which was later shelved for business reasons unknown to me). As part of my stint there, I led a customer discovery initiative for the new web-based service, conducting interviews and exploratory card sorting studies with existing customers. Based on findings from those research studies, I then prototyped a new product offering, utilizing a hand-coded web prototype, as well as service blueprint. As part of my role as a Product Designer, I also collaborated with a mobile engineer to redesign several flows in the iOS and Android app, to accommodate new product features.
2014 - 2015
2014 - 2015
JUMPTHECUT is an online short film festival with a twist – your personality shapes the films it shows you. We featured 40 independent short films curated in an innovative “short list” – a smart playlist that let audience binge watch films based on their personality. Films are shown one at a time, and viewers can choose to like or skip it. The playlist molds to their personality as you watch. I worked with a full-stack web developer to ship a production app based in React, node.js, Express, and Couchbase. I also led the marketing and operations of the product, attracting 800 viewers and 100+ film submissions with a modest profit of about $1,000 USD.
2014 - 2014
2014 - 2014
Designed a large-scale multimedia stage display, synchronizing a multi-channel video sequence to a live performance.