BS

Benjamin Sun

Co-Founder and General Partner at Primary Venture Partners

New York City Metropolitan Area

Invests in

Stages:

  • Min Investment:

    $100,000.00
  • Max Investment:

    $3,000,000.00
  • Target Investment:

    $2,000,000.00

Skills

Digital Media
Entrepreneurship
Facebook
Cross-functional Team Leadership
E-commerce
Digital Strategy
Strategic Partnerships
Television
Start-ups
Social Networking
Copywriting
Digital Distribution
Product Management
Venture Capital

Work Experience

  • Co-Founder and General Partner

    2013

    Primary Venture Partners is an early stage venture capital fund with $1 billion of AUM focused on New York City. We bring capital, active support, and access to a deep network that will accelerate your success. Investments include Chief, Jet.com, Slice, Dandy and Ollie.

2010

  • Board Member

    2010

  • Board Member

    2023

    Built by New York’s leading VC firms, the Factor Fellowship connects top talent to startup careers. Together, we are building an innovation economy reflective of NYC’s diversity, hustle, and grit. https://www.factornyc.org/

2019

  • Board Member

    2019

2018

  • Board Member

    2018

  • Board Member

    2015

  • Board Member

    2015

    Ollie is a trailblazing pet wellness brand that is upending the dog food industry by providing a better, easier way for pet parents to feel good about what they feed their dog. We are producing human-grade, freshly made meals with real ingredients dogs love, tailoring it to their individual nutritional needs and delivering it directly to dog bowls around the country. Ollie combines carefully sourced ingredients and vet formulated recipes with the convenience busy humans need—and the transparency they deserve. Ollie’s commitment to our pets—and yours—goes beyond just the food we serve: we dish out helpful health and wellness advice, and are devoted to giving back to the canine community by donating 1% of our food and 1% of our time at least!) Ollie is currently pre-launch and is backed by some top tier venture backers who wanted to help us on our mission. Venture firms who have also backed Casper, Warby Parker, InstaCart, and Jet.com. We’re a driven pack of pet lovers who dream big and are unified by our mission to redefine dog food. As a member of our growing team, you’ll take part in company outings, volunteer activities and, of course, can bring your dog to work with you.

2019

  • Board Member

    2019

Fundedbuy

2011

  • Co-Founder and Board Member

    2011

  • Partner

    2010

    Early Stage Investor and Incubator focused on digital media and e-commerce. Portfolio companies include: Upsight YipitData Coupang.com doodledeals (acquired by PlumDistrict) HowAboutWe.com ThinkNear (acquired by Telenav) Jump Ramp Games FundedBuy Noom Bounce Exchange Eloquii Beboe (acquired by Green Thumb Industries)