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(1991 - 1992)
OG d.R.
(1990 - 1991)
Abitur
(1981 - 1990)
2016
2022
Combining four of my biggest passions - innovation, curiosity, communication and the future - in one role in the newly formed Early Innovation team. Part of the great R&D organization of Beiersdorf, the inventor of modern skincare.
2020 - 2022
What's better than having great ideas? Enabling them! My passion and now even my profession is to enable great minds, great ideas and great innovations in an even greater company! IKIGAI ftw!
2018 - 2020
Constantly looking for new and exciting technologies as well as start-ups to work with.
2016 - 2018
Working with international and global retail chains to build and enhance Beiersdorf's eCommerce business in a multichannel context.
2004
2004
Teaching and Lecturing on Online Marketing, E-Commerce and Loyalty-Topics.
2020 - 2023
2020 - 2023
More Information About our Corporate Venture Capital activities: https://oscarandpaul.de
2021 - 2022
2021 - 2022
Startup Grind is the world's largest startup community, Our mission is to give startups everywhere the education and opportunities they need to build, grow, and scale their companies. We host monthly events featuring the brightest minds of the Hamburg startup ecosystem, including successful local founders, innovators, educators, supporters and investors who share their best advice, personal stories and lessons learned on the road to building great companies. At Startup Grind, we believe everyone is equal and has a story to share. In fact, this is something we encourage, because we believe that open conversations are the key to unlocking the strength of diverse teams. We believe in making friends, not contacts. We believe in giving first, not taking. We believe in helping others before helping yourself. And we do believe that with the help and support of others, startups from Hamburg can really make an impact.
2020 - 2021
2020 - 2021
2014 - 2016
2014 - 2016
1. CMO as a Service - For Startups only 2. CMO on Demand - Marketing Solutions and Troubleshooting 3. CMO Trainings - Develop your Marketing Skills 4. CMO Keynotes - Get a Top Marketing Speaker
2013 - 2014
2013 - 2014
Marketing Strategy, SEO, SEA, Affiliate Marketing, Display Advertising, Print, TV, Out of Home, Social Media Marketing, PR
2008 - 2012
2011 - 2012
Strategic and operational responsibility for International Brand Management including Corporate Design, Performance Marketing, Online Marketing, Onsite Marketing, Advertising (TV, Radio, Print, OoH) and Dialogue Marketing. Leading 4 departments with a total of 64 employees.
2011 - 2011
Responsible for online marketing activities for otto.de - e.g. eCRM, E-Mail Marketing, Onsite Marketing and Online Service Management.
2009 - 2010
Responsible for strategic and operational email marketing.
2008 - 2009
Setting up Personalisation Strategy; responsible for severals projects
2007 - 2011
2007 - 2011
Responsible Partner for Strategy, E-Commerce and Loyalty Consulting.
2002 - 2004
2002 - 2004
Building a marketing consulting company for the KarstadtQuelle Corporation, specialised in the field of coupon advertising.