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Foreign trade and Business Internationalization
(2010 - 2010)
Bachelor's Degree in Business Administration and Management
(2008 - 2010)
Graduate in Business Science and Sociology
(2008 - 2008)
Graduate in Business Science and Sociology
(2005 - 2008)
2022
We are currently building the next generation of virtual and primarily delivery-based food brands.
2021 - 2023
2021 - 2023
2021 - 2022
Main areas of expertise: - Mental Health SaaS, B2B Corporate Wellness - Sustainability SOR & Data management platforms - B2B/B2C Marketplaces - HR Tech - EdTech and content businesses
2016 - 2021
2018 - 2021
StubHub (an eBay company) was acquired by Viagogo for $4.05 Billion in 2019. In my role as Head of Strategy & New revenue Streams, I was responsible for setting the strategy of the business and leading the newly created R&D and innovation team. We mainly focused on the following areas: - Building new distribution APIs. - Exploring new smart fulfillment solutions to provide a better end-to-end experience. - Adding value to our partners in our fast-growing B2C and B2B verticals. - Defining the long term and business strategy based on market and technology trends. - Managing the budget and P&L of the Strategy and Innovation team. - Member of the INTL Leadership team.
2016 - 2018
Responsible for setting the direction for StubHub in Asia-Pacific, managing strategy, business operations, marketing, and product. Thanks to our amazing team and hard work, we were able to: - Deliver triple-digit growth YoY. - Design and launch a new end-to-end and independent e-commerce product for the region. - Develop a new business vertical and sign multiple deals to boost adoption: alliances with travel and media, partnerships with key sport, music properties and venues, and B2B/B2C distribution deals.
2010 - 2016
2013 - 2016
TICKETBIS is a Spanish start-up founded in 2010 and acquired by StubHub (an eBay Company) in 2016 for $165 Million. The company operates a global online ticketing marketplace connecting fans across 50+ countries. A quick overview on responsibilities & achievements in my role as Regional Manager: - Managed 15% of the company revenue P&L. Achieved triple-digit growth YoY. - Lived in Tokyo for 4 years to hire and manage the team locally. - Designed and executed the GTM and market launch strategy for Japan and South Korea and additional 10 markets between 2013 and 2015. - Set up all the internal procedures and ways of working, Responsible for subsidiary establishments and initial build-out of all the infrastructure, online and offline operations including corporate, office leasing, HR, legal/regulatory, accounting/tax, logistics, marketing, business strategy, and development. - Member of the leadership team and the integration team with eBay & StubHub after the Ticketbis acquisition by eBay in 2016.
2012 - 2013
Global Head of Payments, Trust and Safety, Customer Service, and Operations. Main areas of focus and achievements: - Customer Service: hired and led a team of +40 agents. Introduced new ticket management technology to increase productivity and reduce the response times by 10x. - Payments: responsible for all payment method integrations and decisions in LATAM and Europe. Success rates increased by 3x. - Trust & Safety: created new payment risk internal controls and operations that led to 50% less payment fraud. - Logistics: negotiated and closed new deals with existing and new carriers, managed the system integration and troubleshooting. - Control over the day-to-day operations of the business: logistics, customer service, trust and safety and payment methods.
2010 - 2012
- Head of the first international office outside Spain. - Hit +110% of the target. Argentina became the second market in sales and revenue. - Responsible for subsidiary establishment and initial build-out of all the infrastructure including corporate, office leasing, HR, legal/regulatory, accounting/tax, logistics, marketing, payments. and others. - Coordinate and oversee all operations in both markets: logistics, payment methods, customer service, legal, accounting/tax, HR, operations, and online marketing (SEM, SEO, affiliates, and Media).