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Carle Stenmark

General Partner at VMG Partners

San Francisco, California

Invests in

Work Experience

  • General Partner

    2012

    VMG Partners is a leading investment firm focused on championing entrepreneurs and managers to support the growth and strategic development of transformative consumer businesses, services, and the technologies that power them. Carle oversees VMG Technology - formerly known as Catalyst - which seeks to utilize VMG’s domain expertise and deep-seated relationships within the consumer business community to support the firm’s technology investment efforts. The rapid convergence of consumer needs and technology has created a large whitespace on which VMG can capitalize. Carle provides varying levels of support across the firm’s portfolio, spanning both technology & consumer investments. Current + Afresh - Software + Bobbie - Food & Beverage + Daily Harvest - Food & Beverage + Maev - Pet Products & Services + Milk Movement - Software + Nécessaire, Inc. - Beauty & Personal Care + Nowsta - Software + Rinsed - Software + Shogun - Software + Swell - Software + Weee! - Marketplaces Realized + Babyganics - Beauty & Personal Care + Health Warrior, Inc. - Food & Beverage + Justin’s - Food & Beverage + Spindrift Beverage Co. - Food & Beverage + Sun Bum - Beauty & Personal Care + The Pill Club - Health & Wellness

2011 - 2011

  • Business Development Associate

    2011 - 2011

    Evaluated new market opportunity, defined product requirements and designed product marketing material.

2007 - 2010

  • Associate

    2007 - 2010

    I was responsible for identifying and qualifying companies in the Energy, Consumer, Business Services, Green Building and Smart Grid sectors that I thought had strategic value and were positioned for growth. Once a company became a clear investment target, I conducted market and competitive analysis, financial due diligence, and valuation models. In addition, I worked intimately with the senior management of two portfolio companies on strategic positioning; we pursued growth opportunities in new market verticals and completed complementary acquisitions.