Issam Balaazi

Partner

2022

Strategy & Management consulting Our strategy consulting firm is recognized for its ability to deal with complex issues. We believe this skill to be a form of art; because it requires talent, method, inspiration, creativity and discipline; because we often work at the edge of our clients’ own knowledge, in a highly critical but often murky area, where problems are complex but nevertheless require simple solutions.

Partner

2007

Cepheïd Consulting, a strategy, marketing and management consulting firm, assists its clients in transforming their business model taking into account all breakthroughs driven by innovation and the digital word. We work along with our clients to help them understand and take into account those innovation with the objective to improve their operational performance, their position on their markets and at the end their profitability. For many years, our firm is developing its expertise over several sectors. We are supporting business departments (innovation, marketing, sales, after sales support, quality, operations, technical…) of our clients...in France and abroad. Cepheïd Consulting team is composed of expert consultants with a set of comprehensive skills and various experiences having set the unique objective to create value and become a key partner to our customers. Besides, we have built a network of highly skilled independent consultants and partnered with other firms to provide our clients with the required skills on demand. Do not hesitate to contact me to know more about our credentials and expertises.

Private Investor

2020

Network of 100+ successful entrepreneurs, angel investors and consultants who support promising startups through funding, mentoring and networking

Animateur

2020

Animateur

2019

Product Marketing Manager

2004 - 2007

Within the Mobile Devices Business France organization, management of product support activity for France. Central role within the organization in relation with sales, after sales, technical, operations and marketing teams. Team management (up to 3 employees). • Product and Portfolio Management: - Developed strong relationship with carriers to determine product requirements, influenced roadmap and identified high growth opportunities - Supported sales through presentation, customer meetings and bids management - Built product business case proposition • Strategic marketing: - Assessed Motorola’s strategic market position and competitive environment - Analysed market and technological trend (e.g. : RFID, DVB-H, HSDPA…) - Led relations with third parties (e.g. : Gaming, Applications, Contents…) • Programme and Operations Management: - Led and managed new products introduction over the French market • Main achievements: > High rate of confidence achieved on Motorola ability to commit on deadlines. > Local process optimisation with an increase of 20% year to year of the number of references developed: up to 50 products launched per year.

Senior consultant

2002 - 2004

• Missions at SFR (Vodafone France) - Led integration and deployment projects on service platforms over mobile networks for a French mobile operator • Main achievements : > Contribution to the first IM and Location based services platforms launch on the operator network. • Acceptance and Deployment management on - Location Based Services - MMS / Wap - Instant Messaging

Presales Engineer

2001 - 2002

• Delivered optical network technical, marketing and commercial support for France and MEA projects : - Engineering and design of optical networks for EMEA customers - Bid management (RFI, RFQ, RFP) - Operations support • Main achievements: > Contribution to the first 9Telecom optical network deployment over Paris.

R&D Engineer

1999 - 2000

Tests management on supraconducting magnets defined to be introduced and used for the LHC (new particles accelerator)