JE

Janet Escobar

Tech Marketer | VC Scout | NYC Chapter Lead @ LaFamilia Foundation

New York, New York

Invests in

Stages:

  • Min Investment:

    $100,000.00
  • Max Investment:

    $5,000,000.00
  • Target Investment:

    $1,500,000.00

Work Experience

  • VC Scout

    2024

    LvlUp Ventures is an early-stage venture capital fund focused on helping teams reach the next level. They invest $200-250K in Pre-Seed & Seed Startups.

  • Deal Partner

    2023

    Ganas Ventures invests in pre-seed and seed Web 2 and Web 3 community-driven startups in the US and Latin America. ​​

  • Consultant

    2023

    Microsoft Defense and Intelligence: Helping build their AI thought leadership through content Amazon Web Services Security Partner enablement: Created co-sell GTM readiness assets, including messaging and positioning frameworks, infographics, and solution briefs for security partners Microsoft North America Security: Developed customer persona-specific GTM assets for Microsoft Security portfolio across industries and verticals through one-pagers, case studies, and infographics

  • Associate

    2021 - 2023

    Microsoft US: Developed, executed, and lead weekly internal editorial publication to communicate business priorities to 11K full-time employees. Responsible for all stages of publication, including writing articles, editing contributors’ articles, and project management of their future publications

2024 - 2024

  • Venture Institute Fellow, Cohort 3

    2024 - 2024

    The program is designed for people who want to break into the industry, including aspiring associates, future venture partners, and potential venture capitalists. The program's curriculum covers the tasks and structure of working for a venture capital fund, and qualifications for the industry at large using the VC platform, Decile Hub.

2020 - 2021

  • Author

    2020 - 2021

    "If you're looking to be inspired, look no further. The stories in this book of Latinas who overcame adversity will surely motivate you to reevaluate your abilities and pursue your dreams." - Aimée Eubanks Davis,  Founder & CEO Braven "If you're the kind of person who won't stand for vapid platitudes and needs her pep talks delivered with facts, stats, receipts and a side of ya tu sabes then The Latina Trailblazer is for you. As a Latina living in a country that pathologizes and maligns us at every turn, this is the newest tool in the toolbox we all need to stay sane and keep up the fight." - Nathalie Molina Niño, Investor and Author of Leapfrog, The New Revolution for Women Entrepreneurs "The Latina Trailblazer is an uplifting and relatable read that will have you laughing and crying tears at the same time. Janet puts the spotlight on the voices of Latina entrepreneurs, a group that has long been ignored. This is a book that every aspiring founder needs and I’m so glad it’s finally here." - Pamela Martinez, Co-founder and CTO of Snowball Wealth "The Latina Trailblazer is an engaging and inspirational book and a lesson for us all of how these young women used their grit, resilience and courage to persevere, no matter how daunting the circumstances. Janet shares real stories of women who have turned adversity into a strength, the promising rising generation of America." - Sylvia Acevedo, Corporate Board Member, CEO, Author, Tech Exec

2020 - 2021

  • Growth Marketing Associate

    2020 - 2021

    - Worked with the CEO to develop an ambassador program, then managed the program by hosting monthly virtual events and workshops to increase web app users. - Streamlined social media content calendar, including Instagram, TikTok, Twitter, and LinkedIn. - Managed the editorial calendar for their blog, wrote 50 articles, interviewed and wrote features on community members, and amplified the blog posts through a bi-weekly newsletter using MailChimp.

  • Growth Marketing Intern

    2020 - 2020

2017 - 2020

  • Customer Service Specialist

    2017 - 2020

2019 - 2019

  • Business Analyst Intern

    2019 - 2019

    Led project to develop customer satisfaction insights from FAQ pages for the customer support team by constructing SQL queries to clean and filter raw clickstream data. Discovered insights using the data visualization tool, DOMO, and presented project findings to Chegg’s c-level executives in addition to the marketing and analytics teams.

2019 - 2019

  • Fellow

    2019 - 2019

    Coordinated with an eight-member team to create an empathy-based solution to help Sutter Health educate users about mental health and how to best support those in need. Led prototype creation and built a mobile app wireframe using Adobe XD that received more than 90% approval rating from the 80 users who tested our solution. Presented solution to a panel of judges representing a mobile app consisting of educational content, mental health resources, and a gamification feature.

2014 - 2017

  • Concierge

    2014 - 2017