KG

Kelly Graziadei

Founder & General Partner at f7 Ventures

San Francisco Bay Area

Work Experience

  • Co-Founder & General Partner

    2018

    f7 is comprised of seven senior female operators who met at Facebook. With expertise in product, engineering, sales, marketing, partnerships, HR, and operations, we invest in and help bold founders grow and scale at their earliest stages.

  • Board Director

    2021

2021

  • Advisory Board

    2021

  • Board Director

    2013 - 2020

2018 - 2018

  • Entrepreneur In Residence

    2018 - 2018

2010 - 2017

  • Media Partnerships

    2016 - 2017

    Leads Planning, Operations and Marketing for Facebook News, Entertainment and Sports globally with a focus on building Facebook’s video strategy and business - bringing great content to the Facebook and Instagram platforms and delivering value for publishers.

  • Global Product Marketing

    2014 - 2016

    Head of Direct Response & Commerce team; Manage global organization & XFN business responsible for billions in revenues. Focused on inbound product strategy across DR ads business and marketplace as well as global go-to-market including product launch and growth

  • Global Sales

    2013 - 2014

    Managed Direct & Mid-Market US Sales & Account Management team focused on Retail, eCommerce, Restaurants and Professional Services.

  • Mid-Market Sales

    2010 - 2013

    Head of North America Mid-Market Sales & Account Management; Managed 125 person organization across Menlo Park, Austin and D.C. Focused on driving advertising revenue & client satisfaction from 2000 top clients and their agencies Drove significant revenue growth, activated over 1200 new advertisers & exceeded aggressive quarterly revenue goals across 12 verticals

  • Agency Strategy & Account Management

    2010 - 2010

    Managed North America Account Management team focused on growing advertising revenue & client satisfaction from top clients & agencies

2004 - 2010

  • Global Account Management & Operations

    2008 - 2010

    Established new Global Partner Services team to support global advertisers, network partners and emerging products including mobile, paid inclusion and rich ads in search

  • Agency Development

    2004 - 2008

    Developed and managed Yahoo!’s strategic partnership with Omnicom, the largest global agency holding company and a number of top advertising agencies including Leo Burnett, Starcom, OMD, PHD, Avenue A, MediaVest, Mindshare, Universal McCann, GSD&M, Performics, Resolution Media

2002 - 2004

  • Digital Marketing

    2002 - 2004

  • Account Management

    2000 - 2002

1997 - 2000

  • Product Marketing

    1997 - 2000