LP

Lily Petherick

Associate & Head of Data @ Flex Capital

London, England

Work Experience

  • Associate & Head of Data

    2022

2019 - 2022

  • Marketing Operations Manager

    2021 - 2022

    Building the marketing team's infrastructure for agility, data-driven decisions, and the ability to scale. - Own the marketing technology roadmap - Marketing metric reporting for improved performance, planning and better budget allocation - Campaign building for webinars, events, nurture campaigns, website submissions

  • Marketing Operations Executive

    2020 - 2022

    - Project manage Tessian’s new website launch - Automate and manage Marketing’s lead handover system to sales - Run bi-weekly sales training session to share insights and improve both teams performance

  • Marketing Associate

    2019 - 2020

    - Built the team's first inbound lead system - Managed the company chat bot - Improved websites SEO through improved rendering and SEO strategy

2018 - 2018

  • Commercial Strategy Intern

    2018 - 2018

2017 - 2017

  • Strategy Consultant Intern

    2017 - 2017

  • Mentor & Researcher

    2017 - 2017

2014 - 2014

  • Undergraduate Teaching Assistant

    2014 - 2014