Lindsay Levin

Venture Partner

2024

Executive Coach and Facilitator

2021

We help our clients build better, stronger businesses and teams that produce excellent results. We specialize in helping companies and individuals bridge the gaps created by rapid growth, entering new markets, encountering new competition, being in start up phase, and many other critical business and professional life cycle events. We coach and advise teams and individuals to maximize effectiveness. I personally worked with Verde Associates as a client while at RXBAR and the impact was transformational in my own growth and in our success. We specialize in: • Managing organizational evolution • Leadership growth and learning • Building high performing teams • Optimization of organizational design • Culture development and implementation Our diverse team has functional area expertise in many of the key areas where rapidly expanding organizations need additional resources. My personal practice area focus and passion is in leadership development, team coaching and development, and organizational/individual performance maximization. We are hyper focused on finding the right fit for impact vs. using pre-packaged processes. Honestly, there’s no formula – just a focus on listening and designing for pragmatic solutions that focus on real, effective behavioral change and evolution. We have all been operators at high-growth organizations so have strong empathy and understanding for our clients. Learn more - we love conversations about how we can help you succeed! Reach out to me directly or contact us at info@verdeassociates.com.

Facilitator/Coach

2023

Lead groups of CEOs, founders and entrepreneurs to discover strategies to scale their businesses and navigate the personal and professional complexity of hyper-growth

Faculty Associate in Entrepreneurship

2022

Faculty Associate for "Growth Strategy Practicum" an experiential course focused on strategic projects with growth-stage companies. Guest Lecturer in Tim Calkins' Marketing Strategy and Carter Cast's Launching and Leading Start-Ups

Board Director

2018

Board Director

2021

Board Advisor

2019

Chief Marketing & Sales Officer

2018 - 2021

Leading Midwest vertically integrated cannabis brand. Joined company as employee #4 to develop and build all marketing and sales functions including brand and portfolio development and strategic wholesale network.

Chief Marketing Officer

2016 - 2018

Joined the company as employee #8 to develop strategic marketing function covering disciplines across branding, media, social & digital marketing, advertising, field marketing, public relations, communications, influencer, innovation, shopper marketing, and e-commerce. Led development of RXBAR marketing department from 2 employees to 50+ in 3 years overseeing all marketing efforts across omnichannel environment to increase revenues from $6MM through sale to Kellogg’s for $600MM in 2017. Awarded American Marketing Association’s Brand Visionary Award (Chicago Chapter)

VP Marketing

2015 - 2016

Senior Marketing Manager, Global Nutrition Group

2014 - 2015

Marketing Manager

2011 - 2013

Quaker

Associate Marketing Manager

2010 - 2011

Quaker Oatmeal