PS

Parth Sethi

Product at Meta GenAI

San Jose, California

Invests in

Stages:

  • Min Investment:

    $5,000.00
  • Max Investment:

    $50,000.00
  • Target Investment:

    $25,000.00

Work Experience

2020

  • Product Lead

    2020

    1. Product Lead GenAI (Agents) 2. Product Lead for Facebook and Messenger Broadcast Channels, a new communication primitive for Meta. Took the product from 0 to multi-million daily active global users. - Drove early testing, GTM and scaling with Policy, Legal, Marketing, Comms and Creator/Media Partnerships - Defined Channels monetization strategy 3. Product Lead for Audio quality for audio/video calling on Messenger and Instagram, world’s largest calling platform with over a billion monthly calling users - Led 3x scaling of engineering investment in calling quality during the Covid calling boom - Drove multi-million dollar licensing and joint development partnerships with technology providers to become best-in-class on echo/noise cancellation and low bandwidth calling

2021 - 2022

  • Angel Squad Member

    2021 - 2022

    Investing with Hustle Fund

2019 - 2020

  • Product (5th PM)

    2019 - 2020

    Corporate travel & expense startup, valued at $9.2Bn and formerly known as TripActions. Reported to VP Product. Owned end-to-end Hotels booking experience, from supplier connectivity to traveler UX, across web and mobile. - Increased NPS ~10 points to low 50s while growing booking volume 3.5x - Launched consumer-grade search (60% faster, personalization, maps), room-shopping (inventory mapping) and checkout (80% error reduction) experiences across a fragmented and legacy supplier ecosystem - Expanded global inventory and the proprietary Lodging Collection program

2017 - 2019

  • Product (2nd PM)

    2017 - 2019

    SaaS + B2B vendor marketplace for workspaces. Acquired by WeWork for $220Mn. Reported to CTO/CEO. - Established the core of the managed-marketplace concept (quoting, recurring order management, invoicing and payments), across service categories, in the first year of Q's transition to a marketplace - Shipped V1 of vendor management tools to support a SaaS business on top of the vendor marketplace - Launched Self-service Messaging for Office Admins and Vendors, reducing Support volume by 95%

2015 - 2017

  • Senior Product Manager

    2015 - 2017

    Supported Seller Hub from pitch to beta to global scale - Shipped pricing recommendations and research tools to help sellers reduce stale inventory by ~15% - Launched an inventory management tool to help sellers reduce inventory management time by ~30% - Shipped browse recommendations and an offer-shopping page, leading to bundling for 20% of purchases

2014 - 2014

  • Product Manager Intern

    2014 - 2014

    Conceptualized Seller Hub as the on-stop shop for eBay sellers to manage their eBay business

2011 - 2013

  • Chief of Staff to the Managing Director (India)

    2011 - 2013

    Supported high-priority cross-functional projects to accelerate the growth of prescription and nutrition businesses - Defined the Sales & Marketing strategy for push into Hospital/Institutions tender business - Supported a new Rural healthcare-access partnership to reach a population of 13Mn at 40% of benchmark costs - Led a cross-functional team to simplify external & internal business processes for the pan-India Sales team

2009 - 2011

  • Business Analyst

    2009 - 2011

    - [Strategy] Laid out geographical expansion strategy for a large pharmaceuticals company and designed India growth strategy for a global alcoholic beverages company - [Execution] Assisted the Ministry of Health, Bhutan in the nationwide healthcare transformation and led the acceleration effort for the completion of one of India’s biggest oil terminals by 45 days

  • Research Intern

    2008 - 2008

    Worked under the guidance of Prof. Anantha Chandrakasan to program FPGA to control the flight of a moth using UWB communication.

2007 - 2007

  • Research Intern

    2007 - 2007

    Created a tool to benchmark efficiency of IBM’s 9-core Cell processor. Awarded the ‘Best Undergraduate Summer Intern 2007’ award.