RE

Rob Eldridge

Managing Partner at Tapas Capital

Seattle, Washington

Work Experience

  • Founder and Managing Partner

    2018

    Early-stage investment firm partnering with builders of disruptive technologies.

  • Board Member and Investor

    2020

    Market Wagon is North America's largest farm to consumer marketplace and enables local food producers to thrive in their local and regional markets.

2021 - 2024

  • Board Advisor and Investor

    2021 - 2024

    Avocor is a global leader in collaborative display solutions. Acquired by AUO Display Plus in August 2024.

2020 - 2022

  • Advisor

    2020 - 2022

    Photon Commerce is the AI platform for fintech, invoices, and payments.

2003 - 2015

  • Vice President, Product Management - Fulfillment by Amazon

    2014 - 2015

    Responsible for a portfolio of supply chain-related products used by Fulfillment by Amazon (FBA) Sellers. Product teams include: Shipment Creation and Inbound Workflows, Inventory Management, Product Quality, Returns and Dispositions, Selection Expansion, and User Experience/Design. Additionally, managed operations-focused teams in the Seller Reimbursement and Contact Reduction space.

  • CFO, Asia and Emerging Markets

    2011 - 2014

    CFO of Amazon’s businesses in China, Japan and India which generated more than $7.6B in net sales in 2013. Overall responsibility for the financial performance and controllership in the Asian geographies, with a primary focus of building a differentiated and sustainable customer experience.

  • Vice President, Investor Relations

    2008 - 2011

    Responsible for communicating all company-related information to Wall Street including: quarterly earnings releases and guidance, annual reports including shareholder letter, investor presentations, annual shareholder meeting, and answering day-to-day questions. Independently conduct non-deal roadshows; attend analyst conferences; host investor/analyst visits. Design target investor and analyst strategy. Create compliant communication plan and presentations.

  • Vice President, Technology Finance

    2007 - 2008

    VP Finance of the eCommerce Platform Group. Responsible for financial planning and analysis, budget development, capital spending, metric creation and reporting, and general controllership across a large and diverse set of engineering and development organizations.

  • Director, Technology Finance

    2003 - 2007

    Notable projects included: Part of the team that established the AWS business; implementing a Service-Oriented Architecture across AMZN services, including successfully budgeting and forecasting through a complex period of growth; identifying product opportunities and staffing teams to address the growth challenges; and acquiring 250K sq. ft of incremental datacenter capacity and project managing the build-outs. Also, managed global procurement and asset management, focused on delivering cost-out and operations support to the Technology business unit as well as the broader internal customer base of Amazon.com.

  • Principal

    1998 - 2003

    Originated, lead and executed a variety of advisory engagements, including M&A, private placements, divestitures, recapitalizations and fairness opinions. Completed 16 transactions in the semiconductor, software and media industries representing more than $2 billion in total consideration.

1997 - 1998

  • Intern

    1997 - 1998