Russell Cook
Entrepreneur - operations, user acquisition, monetization strategy, product design & development
San Francisco Bay Area
Invests in
Min Investment:
$5,000.00Max Investment:
$50,000.00Target Investment:
$25,000.00
Skills
Education
- DU
- TU
Lists including Russell
Investments
Serve Robotics
Total Funding: $13M
Pacaso
Total Funding: $220M
Rain
Total Funding: $190M
Bonsai
Total Funding: $6.1M
Bolt
Total Funding: $2.4B
Flexport
Total Funding: $2.2B
Hims & Hers
Total Funding: $160M
Rubrik
Total Funding: $550M
Carta
Total Funding: $1.2B
Sleep Reset
Total Funding: $13M
Civic
Total Funding: $3M
Priime
Total Funding:
Chewse
Total Funding: $7.7M
gyft
Total Funding: $6M
Postmates
Total Funding: $140M
Work Experience
2018
Co-Founder / President
2018
FitOn is the world's largest health & wellness platform for preventative care helping consumers, employees, and health plan members achieve their health & wellness goals. We’re leveraging the ubiquity of the smartphone to provide every single person with a wellness coach in their pocket and an addictive, social app experience they just can’t find anywhere else. • Top 25 in Health & Fitness in the App Store / Google Play • 15M+ members, 1.5+ Billion workout minutes • Actives Users: 3X Peloton Digital, 5X iFit, 11x Beachbody Join us on our mission to empower 100M+ people worldwide with the freedom to be fit!
2022
Limited Partner
2022
2010 - 2018
Founder / President
2015 - 2018
AllTrails is the leading digital network focused exclusively on outdoor enthusiasts, providing 30+ million members with the information and tools to rediscover the outdoors. Sold to Spectrum Equity in Sep 2018.
Founder / CEO
2010 - 2015
2015 - 2018
Seed Investor / SVP Operations
2015 - 2018
Postmates revolutionized local commerce by enabling anyone to get any product delivered in under an hour. As SVP, I led teams across operations, growth and business development while scaling the business from 300 to 2,000+ employees, raising $100M+ in growth capital and helping grow GMV to over $1B+ annually. Acquired by Uber for $4.4B in Dec 2020.
2002 - 2009
Growth
2007 - 2009
After RVS Ventures acquired beRecruited, transitioned to running growth focused mainly on user acquisition and business development resulting in a 400% increase in registered users which allowed us to turn the corner to profitability in under 18 months. Sold to Raine Group.
CTO
2002 - 2007
Built and grew the company from a couple hundred swimmers into the #1 college recruiting platform with millions of athletes and 25,000+ college coaches across 18 men's & women's sports.
2004 - 2006
Technical Product Manager
2004 - 2006
Broad experience in various roles within the security products business including product planning, product management, outbound marketing, speech writing, business strategy & brand development.
1998 - 2002
Owner
1998 - 2002