Sachin Agarwal
Product-Led Growth Lead at Google Cloud
Oakland, California
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Work Experience
2021
Group Product Manager
2021
• Product lead for Google Cloud's product-led growth efforts across the platform and all GCP products • Previously product lead for Google Cloud's Pub/Sub and Pub/Sub Lite and product manager for Apache Beam, the open source SDK and data processing framework used by Google Cloud Dataflow. • Previously go-to-market lead for Google Cloud's Real Time Intelligence solution (Dataflow, Pub/Sub, BigQuery Continuous Queries) in conjunction with sales and product marketing
2019 - 2021
Program Director, Product Management, IBM Aspera
2019 - 2021
• General Manager for the Aspera business unit, overseeing all product, packaging, pricing, and marketing for Aspera; responsible for $X0 million in annual revenue • Directly managed distributed (US-based in California and Virginia) team of eight product managers • Executed repackaging and repricing of the entire Aspera product portfolio, consolidating on-premises products down from 14 to to three SKUs to better align with IBM Cloud Pak for Integration; simplifying and repricing Aspera's SaaS product tiers; and introducing a dedicated SKU for embedded capabilities through unbundling • Owned the roadmap for all of Aspera’s SaaS and on-premises products, APIs, and SDKs, covering high speed data transfer, workflow automation, and hybrid cloud integration • Managed partnerships with AWS, Azure, and Google, including cloud marketplace listings, as well as strategic horizontal and vertical-specific integration partners
2018 - 2019
Principal Product Manager
2018 - 2019
• As the company's first product manager, responsible for launching LaunchDarkly's strategic new features, including a revamped data export offering; integrations with Google, Github, BitBucket, Jira, CircleCI, Okta, OneLogin, and Microsoft Azure AD; new usage reports and visualizations; workflow enhancements; more robust SDKs • Owned product-led growth motion, resulting in revamped pricing and packaging • Acted as interim PMM and sales enablement lead for GTM organization while the company scaled, writing all new release blog posts, creating internal sales enablement materials, training the sales and success teams on all new features and offerings, and coaching the revenue team on techniques to increase deal size and sell higher within an organization • Partnered with Head of Design to create unified personas across the entire company, including the GTM and product delivery organizations
2016 - 2018
Vice President of Product and Operations
2016 - 2018
• Oversee all product, marketing, and operations activities for Nylas • Owned product roadmap and KPIs for the Nylas APIs and Nylas Mail email client • Created and implemented a formal marketing program, focusing on pipeline generation, employee recruitment, and long-term brand building activities • Launched version 2.0 of the Nylas APIs, adding in full CRUD for mailbox contacts, greatly increasing the total addressable market for the Nylas APIs by completing Nylas' mailbox offerings • Launched a redesigned API dashboard for multiple user personas, raising Nylas' NPS score from a negative 22 to a positive 10 as well as greatly decreasing support burden • Launched the Salesforce integration for Nylas Mail email client, increasing seven-day retention to 71% from 13% • Launched freemium version of Nylas Mail, defining functional limits to spur upgrades • Implemented a formal marketing program, adding approximately 150 SQLs each month to pipe, increasing new hire applications by 55%, and launching brand building activities • Manage team of twelve employees and contractors across product, marketing, and operations functions
2013 - 2016
Director, Financials Product Management and Strategy
2013 - 2016
• Dual role across product management and strategy for various cloud and mobile products in the Oracle Financials Cloud • Product lead for Oracle’s first integrated Financial Reporting Center, which provides one-stop access for financial reports across seven different technology stacks • Product lead for cloud-based Oracle Fusion Accounting Hub, providing financial services customers robust rules-based imports of third-party data into general ledgers • Strategy lead for next-generation reporting and analytics capabilities across financials • Product lead for Oracle’s first mobile-first reporting products for budgetary control and general ledger applications for Oracle Financials Cloud customers • Collaborated with Development Leads, Architects, Information Development, and User Experience teams to design and ship products for new and existing Oracle Financials Cloud customers • Created Business Requirement Documents, Functional Design Documents, designs and mockups in Visio and Balsamiq, training videos, whitepapers, and other marketing, sales, and support collateral
2012 - 2013
Senior Product Manager and Strategic Marketer
2013 - 2013
• Designed and shipped SAP HANA Answers product, which combined SAP help, support, and Q&A resources in a central hub, accessible from within SAP's HANA Eclipse IDE fork as well as standalone websit • Implement product management best practices as part of the SAP HANA Product Management organization • In the office of the CMO, weekly brief the Chief Marketing Officer and other senior marketing executives regarding new marketing trends, strategies, and developments on a weekly basis • Collaborate with team to redefine SAP's go-to-market messaging for SAP's range of applications, platforms, and solutions to CMO and senior marketing executives
SAP Labs Executive Leadership Rotation Program
2012 - 2013
• Selected for rotational program to develop fast-track executive leadership based on accomplishments and identification as high potential; program included regular interactions with Board, CEO, CMO, CTO, and other C level leaders • Devised and recommended product enhancements and sales enablement plans for targeted line of business product initiative as part of TIP Special Project organization • Created and implemented marketing plans for SAPPHIRE NOW targeted at F100 C-level executives and high value targets as part of West marketing organization • Developed new business products and solutions leveraging new SAP technologies and existing SAP offerings as part of SAP’s Global Business Incubator
2011 - 2011
Graduate Product Marketing Manager Intern
2011 - 2011
• Produced Learn with Google video series targeted at sophisticated advertisers, consisting of five Google expert videos, six customer testimonials, and one "sizzle reel" • Developed Google's first-ever public-facing solution packages of Google advertising products tailored to seven specific marketing objectives across twelve industries • Wrote creative, marketing, and project briefs to define scope of project, business case and promotion plan, and final deliverables for solution selling initiative • Mentored six interns participating in Google's BOLD internship program
2010 - 2011
Director of Marketing
2010 - 2011
• Spearheaded customer acquisition for online personal finance startup with "request an invite" and referral system, resulting in over 2,000 signups with no advertising spend • Identified customer segments based on needs and demographics, creating six distinct user personas, yielding conversion rates over 10% with targeted landing pages • Conducted customer research with 300+ consumers and 30+ financial advisors, leading to delivery of specific product functionality and features for each user set • Created scripts for consumer, press, financial advisor, and investor stories to highlight the relevant aspects of the product and company to each particular audience
2009 - 2010
Operations Lead
2009 - 2010
• Conducted developer and consumer behavior research, launching Twitter e-commerce platform with innovative two-tier pricing structure to incentivize desired behavior • Oversaw all key performance indicators, A/B tests, goal funnels, and metrics dashboard, resulting in improved executive understanding of key business drivers • Led Series A fundraising process, closing $2 million Series A round in just 37 days
2007 - 2009
Founder and CEO
2007 - 2009
• Founder of Dawdle, the world's first true online marketplace with unique, patent-pending technology to match buyers and sellers. Initial vertical in video games, systems, and accessories • Developed unique solutions for listing management and online reputation systems, creating a seamless user experience for buying and selling products online • Built and cultivated relationships with key "pro sellers" on the Dawdle platform through sales visits and calls, outbound telemarketing, direct mail, and presences at key industry events • Recruited and oversee technical development team • Lead inventor on patent application for Online Marketplace Matching System for Buyers and Sellers