Venkat Bathula

Sr. Engineering Manager

2015

Moved to ebay Ads and helped define and design Seller journey of various ad formats from scratch - Promoted listings Standard, PL Advanced, PL Express. These programs contributed to $1B annual incremental revenue in 2021. - Designed and lead Promoted Listings beta and ensured successful launch with ramp up plan - Lead ebay Marketing APIs for third party integrations - Managed and contributed in building Seller facing Campaign manager, Campaign Manager APIs to integrate all native ebay seller flows. - Managed seller performance reports, dashboards - Managed robust sync system to ensure multiple systems in ads are in sync near real-time.

Staff System Engineer

2011 - 2015

Developed monetization platforms with a vertical focus creating on-the-fly business opportunities. Built a Subscription platform and enabled store subscriptions, creating new revenue streams. Architected and implemented a highly scalable pricing model bringing stability to an ever-increasing volume of large-scale systems. Won multiple innovation awards.

Development Expert / Team Lead

2002 - 2011

Implemented JNLP based Amdocs CRM smart client applications. Helped top-tier telecom customers optimize and scale the product in production environments.

Project Lead

1999 - 2002

Project Lead

1999 - 2002

Sr Consultant

1999 - 2001

Worked on backend inventory management systems for cameraworld.com and implemented multiple e-commerce applications. Implemented BroadVision adapter for BEA Active Software enterprise application integration broker.

System Analyst

1999 - 1999

Sr Software Engineer

1998 - 1999

Implemented many e-commerce sites such as cd4you.de using BroadVision 1to1 commerce platform.