TD

Todd Deacon

General Partner @ AO Ventures & Wildcard Ventures || Partner @ The Fund || startup-reading.com

Greater Melbourne Area

Skills

Sponsorship
Marketing Strategy
Sports Marketing
Marketing Communications
Brand Management
Customer Insight
Relationship Marketing
Market Research
Sports
Digital Marketing
Business Strategy
Marketing
Product Development
Team Leadership
Management
Advertising

Education

  • Bachelor of Business Administration (B.B.A.)

    (1993 - 1995)

  • Melbourne High School

    (1989 - 1992)

Work Experience

  • General Partner - AO Ventures & Wildcard Ventures

    2021

    AO Ventures & Wildcard Ventures are the venture capital vehicles of Tennis Australia and the Australian Open Grand Slam.

  • Partner - The Fund (Australia + NZ)

    2021

    Investing in Australian & New Zealand founders at pre-seed stage.

  • Director, Board Member

    2021

2019 - 2022

  • Managing Director

    2019 - 2022

    Focused on investing in early stage startups in SportsTech across the globe.

  • Commissioner

    2019 - 2021

    Commissioner on the inaugural commission for the Suncorp Super Netball league.

  • Advisor

    2018 - 2019

    Advisory role with The Player's Tribune post the acquisition of Unscriptd in December 2018.

2013 - 2018

  • Co-founder | Chief Operating Officer

    2013 - 2018

    Co-Founder & Chief Operating Officer of Unscriptd, an athlete media publishing & technology platform in sports. Unscriptd was acquired by Google ventures backed The Player's Tribune in New York in Dec 2018 With teams in Melbourne, New York, London, Barcelona, Unscriptd unlocks the power of Athlete media for the the world's best athletes, teams, leagues and brands. Our unique proprietary technology platform allows us to simplify the creation, distribution, measurement and quantification of that content at scale and across multiple social channels simultaneously.

2009 - 2013

  • Management Consultant - Head of Insights

    2009 - 2013

    Gemba is a leading authority in the ever-changing world of sport and entertainment. Offering specialised services across insights, strategy and communications, we are passionate about our clients, proud of the work we do and love operating in one of the most dynamic industries on the global stage. Insights Our industry-leading insights program explores human relationships with sport and entertainment; in depth and on a truly global scale Strategy Delivering world-class business and brand strategy for governments, sporting organisations, sponsors and brands in the sport and entertainment industry. Communications Unrivalled expertise in planning, development and execution of compelling marketing campaigns for some of the biggest brands in global sport and entertainment. Gemba has offices in Auckland, Melbourne, Shanghai and Sydney. www.thegembagroup.com

2006 - 2009

  • General Manager - Sweeney Sports

    2006 - 2009

  • General Manager - Marketing Star City Casino

    2004 - 2006