WL

Waynn Lue

VP of Engineering at Wonolo. Co-founder/CTO at three startups, Advisor/Investor to a few more.

Palo Alto, California

Education

Work Experience

2021

  • VP of Engineering

    2021

2015

  • Advisor

    2020

  • Co-Founder, CTO

    2015 - 2020

    Our engineering team sits at the intersection of logistics, warehouse management, and thousands of products to deliver to our customers in an efficient and cost-effective manner. We're a deeply data and analytics-driven culture, with three engineering founders who have dealt with massive data sets and complex operations. We run split tests where it makes sense, use Travis for continuous integration, and try to never let perfect be the enemy of good. Plus we get to try to solve the Traveling Salesman Problem.

Coliloquy

2011 - 2015

  • Co-Founder, President, CTO

    2011 - 2015

    Coliloquy is a digital publisher of enhanced ebooks and apps, specializing in reader engagement and textual interactivity, particularly for middle grade, young adult, and female readers. We’ve done pioneering work with behavioral analytics, personalized ebooks, and contextual narrative advertising. Highlights included Kingdom Keepers Insider (a COPPA-compliant fan fiction community for Disney and Ridley Pearson), Rick Riordan’s Demigods of Olympus (a new reader-POV series in the Percy Jackson franchise), and working with the wonderful Rock Bottom Remainders (Stephen King, Mitch Albom, Dave Barry, Scott Turow, Roy Blount Jr., Amy Tan, James McBride, Matt Groening, and Sam Barry). We bootstrapped the company from concept to 30 interactive apps and ebooks with over 2 million readers before selling the publishing business to VOOK in October 2014.

2010 - 2014

  • Advisor

    2010 - 2014

Context Optional

2010 - 2011

  • Product Architect

    2010 - 2011

    (Acquired by Efficient Frontier in May 2011) www.contextoptional.com Context Optional's primary product is the Social Marketing Suite, a SaaS product that helps Fortune 500 brands build, manage, monitor and measure their brand presence across the social web. I optimized the application builder, helped design and architect the system for scalability, and recruited and interviewed to build out the team.

unwrap, inc.

2008 - 2010

  • Co-Founder

    2008 - 2010

    (Acquired by Context Optional in May 2010) Press Release: http://bit.ly/buzzeo​-acquired Unwrap, Inc. empowered brands to benefit from social media by providing tools to build, manage and deploy engagement programs on Facebook. Our primary product was the SaaS Buzzeo Application Builder platform, targeted toward SMBs, which enabled businesses to create & deploy their own applications with no technical knowledge required. The applications were used by our customers to attract leads, empower their customers to drive word of mouth awareness, and acquire new customers. Grew revenue from zero to $400k+ in less than a year and the Buzzeo application platform was used by over 190,000 businesses to create 9,000+ applications which have been used by 40,000,000+ unique Facebook users. The application platform had a peak usage of 500,000 daily active users.

2005 - 2008

  • Software Engineer

    2005 - 2008

    Billing engineering, including the backend to Google Checkout

2005 - 2007

  • Random Contributor/Writer/Editor

    2005 - 2007

    I covered GDC in 2005, 2006, and 2007, E3 in 2005, and various events in the Bay Area (mostly video game music concerts).

2004 - 2005

  • Software Engineer Intern

    2004 - 2005

    In order to cache sessions for people logging in to use the main Plaxo website, I wrote a distributed hash table solution using memcached as a backend to provide scalability and reliability. On the front end I changed the main Plaxo website to include a checkbox so that users could choose this feature.

2004 - 2004

  • Software Engineer Intern

    2004 - 2004

    I was an intern in the core security group as the primary programmer on a CPU Instruction Validator service for Vista using x86 asm, C, and C++.